I keep bumping into frightened articles saying that retail is gonna die. They say Online is the way of the future. Huh? I doubt it.
My experience of retail is not good. And yet it could so easily be so much more appealing. My expectations are pretty basic. I want to be listened to, I want to be taken seriously and please don't look so bored! I think they call it engagement.
Yes I know you get bullied and verbally abused from time to time but that's what training is for.
A good example of what I'm talking about is our local hardware store. Wow, the staff are excellent. Greeting, helpful, knowledgeable. I do enjoy going there. And then they ask me how it was for me. I love shopping there. Their advice has helped me out so many times.
Why on earth would I shop online when I enjoy going into the store so much?
My experience of retail is not good. And yet it could so easily be so much more appealing. My expectations are pretty basic. I want to be listened to, I want to be taken seriously and please don't look so bored! I think they call it engagement.
Yes I know you get bullied and verbally abused from time to time but that's what training is for.
A good example of what I'm talking about is our local hardware store. Wow, the staff are excellent. Greeting, helpful, knowledgeable. I do enjoy going there. And then they ask me how it was for me. I love shopping there. Their advice has helped me out so many times.
Why on earth would I shop online when I enjoy going into the store so much?
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